If you want to track and know your audiences then you must add google analytics to websites.

Google Analytics is a free tool by google that help website and business owner to track website statistics.

Below you can go through the step-by-step instructions to  install google analytics to your website.

Step 1: First you need to visit Google Analytics. Now sign in with your Gmail account.

Step 2: After sign-in with your Gmail account and click on “Start measuring”.

Step 3: For Account, set up enter the account name and check benchmarking, technical support, and account specialists if you want. Last on click on “Next“

Step 4: Now enter Property details, property name, and time zone according to country. Click on Next.

Step 5: Share your business information Such as business category, size, intent. The last click on “Create“

Step 6: Now check google analytics terms of service and click on “I Accept“

Step 7: Just click on Save.

Step 8:  On the next screen, you just click on “Web” because you set up google analytics for the website.

Step 9: Enter the website URL and website name. once done then on click on Create stream.

Step 10: On this screen, click on the Global site tag and copy the code.

Step 11: Now Open the WordPress dashboard. Go to plugins> Add new > Search “Insert Header and Footer” > Click on Install and Activate.

Step 12: Once the plugin installation is done then go setting > insert header and footer > paste code into header field. The last click on Save.

Step 13: Click on the cross to close the stream details.

Step 14: Now click on “Reports” at the top left.

Step 15: On the next screen, click on Reports Snapshot and here you see the complete report of visiting user.

Content Credit - mcstarters.com